Staff at a call centre where customers were described as “gazelles” to be hunted have been subjecting, low income, elderly people, to dozens of calls a week to sell them expensive funeral packages. The company, Prosperous Life, based in Stockport, Greater Manchester, sells more than 1,000 pre-paid funeral plans every month. Staff at the company report that they are put under pressure to push people to sign up for schemes with little regard for their income.
Prosperous Life runs a workplace culture inspired by The Wolf of Wall Street movie, as a means to pressurise staff into mis-selling funeral plans to vulnerable people. Staff were encouraged to refer to themselves as “lions” and potential customers as “gazelles”. A life-sized cardboard cutout of Leonardo DiCaprio as the disgraced fraudster Jordan Belfort in The Wolf of Wall Street movie was placed in the office.